For nearly 80 years, DuTrac has been constantly evolving as a financial institution. Now, we are excited to introduce the latest step in our evolution.

The DuTrac logo has undergone a refresh by enhancing the colors to reflect today’s membership and the dynamic business environment, yet the logo design remains constant in the same way DuTrac is steadfast in its commitment to member service. The new colors represent DuTrac’s long-held reputation of credibility, trust, and reliability while continuing to offer intuitive, modern, safe and secure products that help our member’s achieve their financial needs.

“We are present for our members. We recognize their dynamic financial service needs and understand those needs will continue to evolve. DuTrac is committed to providing innovative, modern products and services ahead of that change. Our new, refresh of the logo reflects the membership and our commitment, yet maintains all of the core values DuTrac is known to bring forth in its service to its members,” stated CEO Andrew Hawkinson in describing the symbolism behind the logo refresh.

As DuTrac rolls out our new logo, members will see it first on places such as our website, e-banking and smart app as well as in our communications and promotions. Members may also notice the previous logo featured in other areas as we work to get everything updated.

We are excited to reveal a refresh in our logo, and we hope you will like our new look.